Privacy Policy

Your privacy is our highest priority

Last Updated: October 2025

This Privacy Policy describes our commitment to your privacy when using the Similarly application for iOS. Similarly is built from the ground up as a privacy-first, on-device utility.

🛡️ Core Principle: All image processing, similarity analysis, and categorization take place exclusively on your iPhone. Your photos, videos, and personal data NEVER leave your device.

1. Information We Access

Similarly requests permission to access your iOS Photo Library solely to scan, compare, and display similar or duplicate photos. We do not collect, transmit, store, or share your personal photos, EXIF data, or location metadata on any remote servers.

2. On-Device Image Processing

Image analysis is performed using Apple's Vision framework (FeaturePrint embeddings) entirely on your device's Neural Engine. Generated mathematical feature vectors are cached locally in your device's sandboxed SwiftData database and deleted when photos are removed.

3. Third-Party Analytics & Tracking

Similarly contains zero third-party tracking SDKs, zero ad networks, and zero telemetry frameworks. We do not track your activity, your device ID, or your personal identity.

4. Your Rights & Photo Deletion

Whenever you choose to delete photos, Similarly utilizes Apple's official PhotoKit API, prompting a native iOS confirmation. Deleted items are safely relocated to Apple's 'Recently Deleted' album, allowing 30 days for easy recovery.

5. Contact Us

If you have any questions or feedback regarding this Privacy Policy, feel free to contact us at support@similarly.app.